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6/04/2020

Evolv Stands Against Racial Oppression

We stand with the Black community against racism, oppression and acts of violence against them. The senseless death of George Floyd, the result of police brutality, and the acts of racism and violence that recently took the lives of Ahmaud Arbery and Breonna Taylor are simply unacceptable. We at Evolv are heartbroken that these are…

Grocery basket
4/29/2020

A Fork in the Road: The Key Decision Grocery Stores and Restaurants Need to Make Now to Thrive After the Pandemic

With the coronavirus pandemic upending nearly every aspect of daily life, the world of grocery stores, restaurants, and cafes has also shifted dramatically. As “stay-at-home” restrictions continue, consumers have turned in record numbers to delivery services to get the food they want.  Some food and beverage industry titans like Walmart, Whole Foods, and Chipotle, have…

4/23/2020

Optimization On Demand: Why Communications and Media Service Providers Need to Optimize the Entire Digital Experience

Change is nothing new in the world of communications and media providers. Once limited to telephones and cable TV, the industry has shifted toward offering a variety of digital services over the last few decades, from widespread broadband and cellular access to new streaming platforms.  And of course, consumer expectations have changed dramatically: people now…

Photo by Joshua Hoehne on Unsplash
4/09/2020

5 Things You Need to Know to Build Trust With Your Customers

Trust. It’s the hardest thing to build and the easiest thing to lose. Companies are always looking for new ways to build trust with their customers, but what does a winning strategy actually look like? The answer to this question isn’t all that simple. For many companies, building trust requires understanding the needs of your…

3/05/2020

Our Three Key Takeaways from eTail West

We recently had the privilege of sponsoring eTail West 2020 in sunny Palm Desert, CA. Since 1999, eTail has been a destination for ecommerce retailers eager to learn about the latest trends and innovations around customer experience, growth marketing, merchandising, and more. The Evolv team never passes up an opportunity to get face time with…

2/14/2020

5 Things to Consider Before You Start Experimenting Across the Full Funnel

What is your company’s approach to conversion rate optimization? Maybe you’re like most — running a few ineffective tests that start and stop and produce forgettable results. Sure, you may have determined that the blue button is better, but what value is that information actually providing? Here’s the honest truth. Traditional testing just isn’t good…

1/30/2020

5 Ways to Reduce Anxiety When Designing Online Experiences

Online experiences are everything today. Your customers are interacting with your brand across several channels. Whether it’s through your website, social media, third party partners, email marketing, or paid advertisements, the digital experience you offer needs to be flawless. But all of this constant, on-demand marketing has come at a price. Customers expect only the…

1/17/2020

Webinar Recap — Vision 2020: Key Trends for Optimizing the Digital Customer Experience

In the run up to the new year, marketing departments everywhere were reflecting on the decade that was ending, thinking about all the changes that had occurred in the marketplace and eagerly creating plans for 2020 and beyond. That’s why our marketing team, in late 2019, decided to kick off the new decade with a…

Man optimizing
11/20/2019

2019 Open Mobile & Digital Experience Summit Shows Why Building a Culture of Optimization Is Key

We recently attended the 2019 Open Mobile & Digital Experience Summit to learn where industry thought leaders believe digital experiences are headed. To our delight, everything we heard reaffirmed Evolv’s commitment to the idea of building a culture around experimentation and optimization. Implementing an effective optimization strategy requires more than a few A/B tests. Digital…

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